Finding the perfect pair of jeans can be at best a trying experience for many women, especially when the price tag boasts numbers upwards of two to three hundred bucks a shot.
With denim being the number one trend in fashion, whether for pleasure or business, it's no wonder we see so many female consumers breaking into a sweat and popping anti-depressants before heading to the mall.
"I'd rather be having root canal than face myself in that three way mirror," said one consumer who has spent many long hours trying to pour her muffin topped size 10 butt into these new itsy-bitsy fashion statements.
It seems every designer has a vested interest in this growing market.
In Los Angeles where men are judged by the car they drive, so too are the women, solely based on what they have stretched across their ass.
But, there is hope now that an on-line company is taking the embarrassing dressing room experience out of the equation.
Zafu.com offers consumers a way to determine what jeans will best fit your body type all in the privacy of your own home. Just answer a few questions on their site and up pops your best choices.
For those who do not fall into the category of 'jeans wearer' you will be redirected to their sister site MooMoo.com.